Seller · Local Q&A

    Can I use Coming Soon while preparing my Wayne or Main Line home for sale?

    By Saiid Zamani

    Draft prepared

    Source notes prepared

    Bright MLS offers Coming Soon for listed homes being readied for showings. It allows marketing while work is finished, but it has rules. Plan around when the home will be ready, when buyers can tour and where you want it seen. Have your agent check Bright's rules before you choose this status.

    Can one interested buyer tour the home early?

    Bright's published guidance allows no showings while a home is Coming Soon. That rule also covers agents in the listing brokerage. Even one early tour requires a change to Active first. Have your agent make that change before access is allowed. Plan cleaning, pet care and time away from home around the switch.

    Will Coming Soon keep my listing private?

    Coming Soon does not mean private. Bright allows public ads, including signs, social posts and brokerage websites. Its guidance also describes sharing listings through feeds to broker websites. Ask which sites will show your home. Coming Soon, office-exclusive and delayed marketing are separate choices. Have your agent explain each one before you decide.

    When should we choose the expected showing date?

    Work back from when repairs, photos and disclosures will be ready. Allow time to leave the house for tours. Bright allows the expected on-market date to change as needed. Days on market do not build up in Coming Soon. That is a listing rule; it does not prove more demand or a higher value.

    How do I decide whether Coming Soon fits my sale?

    Weigh the prep time against your need to reach buyers who can tour now. Ask for a plan with the launch date, website reach and showing rules. A national MLS announcement does not replace Bright's rules. Pick what fits your move. No listing status alone can promise you a better offer.

    Takeaway

    Before the first public post, confirm the status, website reach and showing date with Saiid Zamani and the brokerage.

    Sources